Beacon Connect Meeting Q3 2022 We were recently proud to stage our Q3 2022 Beacon Connect Meeting for members of the Beacon benchmarking… 21 December 3 mins
When do followers = friends? I have an interesting relationship with social media, as we all do these days. As a parent, I… 21 January 3 mins
Beacon is here: know what good looks like We're delighted to announce the arrival of Beacon, our White Marble benchmarking service. Previously known as Metrologis (in… 19 November 2 mins
Big Data in Marketing: How to successfully measure your marketing performance Our resident measurement mentor Kennedy Lynn looks at the rise of big data in today’s digital world, As… 13 November 3 mins
Beacon: benchmarking made better Beacon is the digital marketing benchmarking service for investment marketers. It is part of our Measurement service, alongside… 30 August 2 mins
Beacon: an update on digital marketing benchmarking In recent years there has a been a shift from traditional marketing strategies to a much more data-driven… 20 November 2 mins
