Social media. Everyone knows what it is. We all use it. All of the time. Despite this, there…
04 March 3mins
The true value of segmentation
Getting better engagement from their clients is a major challenge for many asset and wealth managers. The answer…
25 February 4mins
Beacon is here: know what good looks like
We're delighted to announce the arrival of Beacon, our White Marble benchmarking service. Previously known as Metrologis (in…
19 November 2mins
‘StockTok’: A dream or a nightmare?
TikTok, is just for silly dances…right? Wrong and I'll tell you why. Back in March 2021 I introduced…
10 September 3mins
The cookie conundrum
Cookies are bad right? Wrong. Some cookies could be considered as bad by visitors, but unfortunately this perception…
04 June 3mins
The anatomy of a website project
Many teams underestimate what’s involved in a website project. White Marble's digital lead, Tabra Trezise, breaks down the stages that lead to a successful website launch and offers some valuable tips along the way.
13 May 7mins
Dear C-Suite: How to do digital
Managing Director Andrew Scott knows the answer and provides his recommendations for how asset management firms can conquer digital
26 March 2mins
A new generation of investors: StockTok
I am sure that by the title of this article you are either a) interested in the definition…
12 March 2mins
Coming to America: A year’s growth
You wouldn't necessarily have picked the last 15 months to launch into a new market, given that we…
05 February 2mins
TRENDS IN TECH: Tech-driven marketing innovations.
We have seen how technology has revolutionised work and school life in ways we couldn’t imagine during this…
