LinkedIn was first introduced 14 years ago as a platform for job-searching capabilities. Since then it has rapidly grown into a significant social network for professionals which provides a valuable opportunity for brands to connect with consumers.

Just between 2011 - 2017, LinkedIn's user base grew from 140 million to 500 million users.  As of 2019, LinkedIn has over 645 million users worldwide. Evidently, companies and individuals should be harnessing the power of LinkedIn, as it provides an unparalleled chance to promote themselves to a powerful network of professionals

Our LinkedIn 'go to guide' infographic provides individuals with recommendations regarding image dimensions, headline character count and much more

*Check out our other Christmas tips and tricks, on our 12 days of Christmas challenge*