AIM High: Content to build audiences

Growing an audience, as we've all experienced, is a difficult task. In our increasingly digital world it can feel hard to compete with all…

23 March < 1 min

Measuring your brand – it’s as easy as 1,2,3. Or is it?

The most asked question by marketing teams is how to develop a differentiated look and feel for their…

12 February 2 mins

Big Data in Marketing: How to successfully measure your marketing performance

Our resident measurement mentor Kennedy Lynn looks at the rise of big data in today’s digital world, As…

13 November 3 mins

User Group meeting 28th Feb 2020

Our February user group kicked off welcoming Natixis Investment Managers and BNP Paribas Asset Management to the group. Every new member brings…

06 March < 1 min

User Group meeting 8th Nov 2019

We recently held our User Group meeting for members of the Metrologis benchmarking peer group. We get together…

15 November 2 mins