An agile website design project to revamp their current visual identity as well as optimise and improve their website's UX and UI.
An agile approach
We worked with the client via a more streamlined approach to our process. To provide flexibility in accordance with their budget requirements, we saved time through bypassing wide stakeholder meetings and website wireframes. Instead, the high-level foundation for each web page was provided by the client as a starting point.
The design process
We then built upon these to develop three pilot designs, which established a refreshed, sleek and powerful visual identity. Once a design direction was agreed, we then created a full suite of desktop designs that enabled the client to draft new content for in-house. Mobile-optimised designs and interactivity maps were then generated and swiftly signed off.
A revamped, sleek and striking website with improved UX and UI, paired with a new imagery catalogue which is cohesive and better communicates the client's brand and origins.
We also produced best practice guidance concerning website affirmations, client experience and content.
Completed a full website design project in 6 weeks, including: