Creating video that works

White Marble recently teamed up with video specialist Simon Crofts to run a LinkedIn Live event on the…

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Beacon is here: know what good looks like

We're delighted to announce the arrival of Beacon, our White Marble benchmarking service. Previously known as Metrologis (in…

2 minutes

Dear C-Suite: How to do digital

Managing Director Andrew Scott knows the answer and provides his recommendations for how asset management firms can conquer digital

2 minutes

Sarasin & Partners Case Study

Introduction   Sarasin & Partners are currently focused on evolving their brand to meet the needs of the next generation of wealth…

2 minutes

AIM High: Marketing in Asia

Although the Asian asset management industry accounts for a mere 5 per cent of global investment fund assets,…

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AIM High: The essentials of the US market

The US asset management industry is the largest in the world with assets under management totalling over $50…

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Marketing automation: worth the effort?

At a recent workshop in our Academy programme, we asked the marketers 'who is currently using marketing automation…

4 minutes

2020: so far, so digital

We recently held the user group meeting for our benchmarking service (Metrologis). In addition to our usual review…

4 minutes

Video: user group review

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User Group meeting 28th Feb 2020

Our February user group kicked off welcoming Natixis Investment Managers and BNP Paribas Asset Management to the group. Every new member brings…

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