Creating video that works White Marble recently teamed up with video specialist Simon Crofts to run a LinkedIn Live event on the… < 1 minutes
Beacon is here: know what good looks like We're delighted to announce the arrival of Beacon, our White Marble benchmarking service. Previously known as Metrologis (in… 2 minutes
Dear C-Suite: How to do digital Managing Director Andrew Scott knows the answer and provides his recommendations for how asset management firms can conquer digital 2 minutes
Sarasin & Partners Case Study Introduction Sarasin & Partners are currently focused on evolving their brand to meet the needs of the next generation of wealth… 2 minutes
AIM High: Marketing in Asia Although the Asian asset management industry accounts for a mere 5 per cent of global investment fund assets,… < 1 minutes
AIM High: The essentials of the US market The US asset management industry is the largest in the world with assets under management totalling over $50… < 1 minutes
Marketing automation: worth the effort? At a recent workshop in our Academy programme, we asked the marketers 'who is currently using marketing automation… 4 minutes
2020: so far, so digital We recently held the user group meeting for our benchmarking service (Metrologis). In addition to our usual review… 4 minutes
User Group meeting 28th Feb 2020 Our February user group kicked off welcoming Natixis Investment Managers and BNP Paribas Asset Management to the group. Every new member brings… < 1 minutes
