AIM High: Thought leadership in today’s marketing mix Thought leadership is an essential part of any content strategy, providing key insights and the ability to motivate… 03 August 2 mins
AIM High: Rethinking the role and delivery of events The eventing industry – worth over $1tn globally – is at the sharp end of the disruption caused… 16 July 2 mins
2020: so far, so digital We recently held the user group meeting for our benchmarking service (Beacon). In addition to our usual review… 10 July 4 mins
What do advisers want to see in fund group marketing? As we continue striving to be of better service to financial advisers, how can we ensure that our… 15 May 3 mins
The rise of digital marketing in a COVID-19 World We saw a short-term pause in marketing campaigns as firms came to grips with the operational impact of… 06 May 3 mins
AIM High: The role real assets play in a portfolio Since the financial crisis, global public investors have increased their allocation to real assets at a steady pace,… 01 May < 1 min
AIM High: Under the bonnet of investment trusts & how to market them We shine a light on investment trusts this week, looking into what makes this a good investment choice,… 16 April < 1 min
AIM High: Fund Governance In today’s episode Twink is joined by Stuart Alexander, Co-Founder and CEO of Gemini Investment Management as they… 07 April < 1 min
AIM High: Innovation in financial services This week we discuss digital innovation in financial services. Twink is joined by Olivia Vinden, Head of Fintech… 18 March < 1 min
AIM High: Diversity as a driver of change This week we are addressing diversity and inclusion within the Financial Services industry and Twink is joined by… 04 March < 1 min
