Not another AI article: Tools and considerations for investment marketers

Ben Yelland shares five AI tools that are particularly useful to investment marketers, and three truths about AI that marketers should consider before using any tool.

21 August 4 mins

Three inescapable truths for asset managers on culture

In the wake of recent industry scandals, asset managers are reconsidering both their formal governance frameworks and their less formal social contracts in an attempt to reduce risk factors and engender employee and investor trust.

17 August 3 mins

Q2 2023 U.S. Trends Report: Harnessing Your Brand Identity

In this special edition of our quarterly US trends report, we focus on the multi-faceted universe of branding, exploring its importance and why it is currently the subject of such focus.

08 August < 1 min

Bye bye birdie

Following the announcement that the company previously known as Twitter was rebranding to ‘X’ Taz shares a few thoughts about the rebrand and potential impact on its reputation.

02 August 3 mins

Sustainability is not enough

In this episode Kirsten Hastings, Head of Content at White Marble, is joined by Pratibha Vuppuluri, Managing Partner at Unreasonable Collective, and Benjie Elston, President – North America, Head of Sustainability, at White Marble.

01 August < 1 min

Shaping culture and building behaviour

In this episode Kirsten Hastings, Head of Content at White Marble, is joined by David Lewis, Programme Director at the London Business School and co-creator of the QI Index, and Esther Armstrong, Associate Director at White Marble.

01 August < 1 min

Build up CX by breaking down silos

In this first episode of Two in Twenty Kirsten Hastings, Head of Content at White Marble Consulting, is joined by Michelle Calcutt, Director of Client Experience at Aviva Investors, and Twink Field, CEO and Founder of White Marble.

31 July < 1 min

The Social Media Showdown: Can Zuckerberg take out Musk?

A two-step guide to launching a new social media platform:  Launch a social media platform Accept a cage fight challenge…

06 July 2 mins

Twink joins Farley Thomas on the Manageable podcast

Our own Twink Field joined Farley Thomas in the latest episode of 'Manageable Conversations', a series intended to…

31 May 2 mins

What does International Women’s Day mean to you? We took this question to our team.

My initial approach when thinking about this day was to share some thoughts about how great the women at White Marble are, and how hard they have worked to get where they are within this male-led industry.

10 March 3 mins